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Do Tech Millionaires Deserve Their Fortunes?

Merit is a very funny word,” says Eric Schmidt, ex-CEO of the software company Novell and Google. “I’m not sure I entirely understand what it means.” Formerly chief technical officer at Sun Microsystems, where he helped develop the Java programming language, the gawky, bespectacled Schmidt is widely regarded as one of the most thoughtful executives in the world of high-tech.

We are eating lunch at the Ritz-Carlton hotel in Atlanta. “Who said that life is fair?” Schmidt says to me. “Who says that we get what we deserve? I didn’t set out to make money or to become rich. I did my job because I liked it, and the money showed up afterward. Suddenly I woke up and said: ‘Oh wow, I’m not middle-class anymore.’ But I can’t say I have a moral right to this wealth. In a sense, it’s a complete accident in my life. And if it went away that would be OK too.”

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Why Don’t Teachers Use Technology?!

It’s time to vent, rant, and rave! I just don’t get it and maybe I never will. Why is it that so many teachers are opposed to using any sort of technology in relation to their teaching and running of the classroom? There are many examples of good education websites that promote self-learning yet teachers don’t always see the value of it.

I recently talked with Emily, a test developer for a website named Best GED Classes that has many online lessons and practice tests that students can use to get all set for the U.S. and Canadian High School Equivalency Test. She asked how to make teachers aware of this website. Because they have a lot of practice tests and lessons, this seems to be a perfect combination in combination with offline GED teaching. Yet she has problems with reaching out to teachers.

I am not surprised at all. This year our school managed to acquire laptops for all teachers. Each classroom has Internet access as well as at least for desktop computers for the students to use. I can say that we are up to date with technology in our school. The only problem, very little of it is being used. My question is “Why”? (more…)

Here Are Some Mindset Shifts To Help You Get Moving

Sometimes you just have to start. You can think, strategize, and plan what you are going to do, and how you are going to do it, not realizing how much time goes by. When you look in the mirror and realize you are blue in the face (eek!) and still haven’t done anything (yikes!), its time to just start.

The folks at Nike nailed it decades ago: “Just Do It.” So don’t worry about the “how” so much, just pick something and go. Trust that the task will evolve as you move through it. It will unfold as it should.

Here are 7 mindset shifts that can help you get going in the right direction:

  1. Problems are opportunities – Focus your challenges on opportunities to learn. I know it sounds cheesy, but it works! My little brother failed the GED Essay, then he found the BestGEDclasses website and learn not only how to write an essay, but also how to pass all 4 GED Test subjects.
  2. Creating value is most important – Find out what you do that your audience/customer/client values most, and do more of THAT. Be wary of trying to be everything for everyone.
  3. Expect the unexpected – When you fully accept the twists and turns of your journey, you will enjoy it more and find it easier to let go of frustration when things don’t go exactly as planned. Be aware of some nasty negative Social Media Marketing Tactics.  (more…)

And I planned the day so perfectly well…

What’s Your Why?

Oh, what a day I had planned. I was especially organized going into today, and that combined with the high level of energy I seemed to be blessed with this morning, I knew I would be checking a few biggies off my list. The kids were dropped off at school and as I took my first step back into the house, the phone was ringing. It was the school. “Uh, hi Mom?

I forgot my pencil-case at home, and I really need it because we have art, and I have specific markers in there I like to use.” Seriously?? Could he not share with a friend for today? Was it really necessary for me to drive a pencil-case all the way back to the school? I had so much planned, and this wasn’t a great start to my uber-productive day! As I searched every possible location that ‘said pencil case’ could have been left the night before, I became more frustrated and unimpressed.

After almost ten minutes, and still no pencil-case, I made one up with a few random markers and pencils, and headed back to the school. On the way, I had an ‘aha moment.’ I was thinking about how to approach my son for the few moments we would see each other for the pencil-case drop-off. I wanted to lecture him about responsibility, and keeping track of one’s belongings, but then I thought it would be a much more enjoyable way to start both our days if I delivered it with a smile and a hug.

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How to transfer an offline brand to a powerful online brand

Political pundits point to the 1960 televised Nixon-Kennedy debates as one of the deciding factors in Nixon’s eventual loss. Why? Because Nixon, accustomed to radio, took his appearance for granted, appearing unshaven and haggard under the unforgiving TV lights.

Many traditional companies have been making the same kind of oversight in their attempts to bring their offline brands to the strange new online world. The Web-like TV before it was forcing new methods of brand building, customer loyalty acquisition, and trust earning, and it has been challenging and interesting to see how companies extended themselves online. Consider the following factors when thinking of electronic brand, loyalty, and trust.

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Marketers Ruin Everything- Book Review

I said it. I never seems to fail though. The internet comes up with some cool thing that could change the world and help us all further humanity. Then the marketers find it and ruin it. It happened with Twitter, remember?

Twitter was cool and hip and a great way to connect with new people. Until marketers realized that that many virgin eyeballs could spell big bucks. Suddenly Twitter was overrun with spammers and rendered about as useless as a screen door on a submarine.

Normally I’d have titled this post “Spammers Ruin Everything,” but I realized today that it’s not just the bad apples that spoil the internet. Sometimes it’s just the regular apples.

Case and point is today’s post from John Chow in which he talks about Sweeva (think Adwords meets StumbleUpon). It was while reading his post that I realized how cool an idea Sweeva could be.

It was also around this time that I realized just how little time it would take before this neat service would be filled with useless shit. (UPDATE: Too late.)

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Who Are Digital Nomads

Have you ever before asked yourself how some folks can manage to live a life full of beautiful travels? How can they handle to make sufficient money to live that kind of lives?

If so, you could be curious about discovering much more about the ‘electronic wanderer’ way of life. An electronic wanderer is a person who makes a living using the energy of the web and a computer.

That’s it. These two devices are the only functioning methods a person really needs in order to create earnings they could live of.

Exactly how do electronic wanderers make money?

The answer is in an array of various methods. A few of these nomads function as consultants performing numerous jobs like digital photography, creating things online, and blogging.

Others invest their time getting in touch with businesses and people who need somebody to instruct them well about the things that they have to do, the example will be http://acoupletravelers.com/. The owners travel the world and teach other bloggers how to be a digital nomad.

An electronic wanderer could additionally generate money by making there very own products and then making use of the internet to offer them. Lastly, bloggers could also make money by selling advertising and marketing space to firms that would like to reach out to specific target audiences.

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How accurate is Moore’s Law?

You’ve probably heard of Moore’s Law, which states that transistor count on microprocessors will double every two years or so. What you may not know is that the storage capacity of magnetic hard drives leaves Moore’s Law in the dust: Many types of hard drives have been doubling in capacity every year for the last three years.

According to scientists at leading research institutes like the NEC facility near Princeton, N.J., you ain’t seen nothing yet. New materials and techniques being developed at the lab could greatly expand data-storage capacity, leading to PC hard drives and memory sticks that could store as many as 2000 feature-length films on a single disk or stick in just a few year, and in fact, it’s already happening. The same materials are also used to make cell phones more efficient, automobiles safer, and small-appliance motors less expensive.

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What is a Massive Open Online Course – MOOC

There are reasons why these MOOC’s are so popular. The price tag of university and college studies in the USA has seriously inflated over the past three decades, to be precise by 1210 percent.

Of course, this is not due to inflation, and by now, the American student debt is higher than $1 trillion. The best response to this specific situation? MOOC!

The expression MOOC was first formulated only a few years ago, in 2008, so this playing field is most certainly an extremely young arena, but it is good to observe that this line of business itself is controlled by organizations developed by the best professors and serious experts in their industry.

To give you an example, Sebastian Thrun is a Stanford lecturer, Vice President at Google, part of the team that created the autonomous car, and a founder of Udacity, one of the substantial competitors in the MOOC sector today.

Besides Udacity, there are two more MOOC platforms worth mentioning: edX (developed by MIT and Harvard), and Coursera ( launched by Daphne Kohler and Andrew Ng, both professors at Stanford University).

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5 Negative Social Media Marketing Tactics

Social media, with little effort and a good strategy, allows millions of business owners and bloggers to keep your their online presence relevant. People love social media and spend a lot of their time on networks like Facebook, Twitter, and Pinterest. Social media is a great way to market and push your brand or products to consumers. Engaging followers is an essential step for businesses who want to see quick growth and increase their sales. Just take a listen to this great 2013 Columbia Business School video where lots of aspects are explained:

Many companies already connect with their customers on social media, but are these relationships building a temporary customer or a lifelong customer?

To help develop that lifelong friendship with your customers, here are five tactics that many businesses abuse and might actually be hindering their online potential.

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